Wow, I can’t count on my hand how many times I’ve been asked “Ok so I’ve done everything on your blog but I still don’t have the sales. What am I doing wrong?!” So I scope out each of their profiles and let me tell you: Covershots? Immaculate. Shares? See them daily. Likes? below average. Pricing? Generous. So what is the common denominator when it comes to their sales?
So let me kind of give you a little insight as to what followers mean and how they play into your Poshmark sales! Followers are pretty much your fandom (Fan + Domain= Fandom). They follow you based on the look of your style and the items/brands that you have, or even your size in clothing! It’s a popularity contest in a way where anything that you list/ share/ like will be seen by your followers. Whether it’s your own item from your closet, or another closet, they will follow all activity that you do while you are exploring through the posh world.
The more followers you have the more love your closet is going to get, because if people don’t SEE your closet they’re not going to buy anything from it. Which means that your sales directly depend on how many followers you have. To counter that, if you have low followers that means your activity is being seen by the same few people and it’s not getting anywhere.
SO HOW DO I GET MORE FOLLOWERS???
It’s easy, I go over 3 full proof steps on how to gain more followers, and you’ll see your sales start to increase over time!
#1 – Start following people!
The benefit of following people, is that they follow back! There are 2 ways you can go about doing this as a newbie. First you can just go on a follow spree, where you click on a member’s name and click on their followers and see the list of people that follow them and start clicking on the follow button and start mowin’ down the list. Like so:
You can start shopping followers. Which pretty much means that you’re shopping for closets to follow. The good news about this, is that you are tailoring your likes, shares, preferences, and overall Poshmark experience to be more catered to your wants and needs. Typically the people you follow, their listings show up in your feed & searches so you will constantly be surrounded by what you like, which makes the shopping experience much more enjoyable.
Sharing is caring ladies! There is no doubt about it that it gets your name out there and it helps other people promote you when they share you back. People tend to follow you if A) they see you more often and B. If they like your stuff or the stuff you share. On your marks, get set, SHARE!!
3. Use the celebrity status you already have!
External platforms is an excellent way of getting your blog subscribers, instagram followers, or even Facebook friends and family to join Poshmark and follow you! In addition to that, have them register with your code so you get $10 posh credit and they will too. With a total up to $50. So get 10 people to sign up and you can get yourself a nice coach purse and a nice handful of followers. I mean if anyone wants to sign up through me be sure to sign up with your email and use my code HDUMJ.
So let me hit you with some knowledge! This came straight from Poshfest this year so listen up! According to Poshmark’s data analyst they say the biggest thing that posters should do in order to gain sales is engage in the app. What does that mean exactly? It means that you need to start commenting, liking, following, sharing…all the time. According to their data research, about 4000 followers is the sweet spot before your sales start to take off. About 2000 likes on all of your items combined you’ll start to notice an increase in sales as well. And they suggest about 5000 closets to follow before you start seeing a real impact in your sales. So however you go about doing it just make sure that you get to that amount so you can see your sales grow. Hopefully this helps you in the future, I hope that you’ll make tons and tons of sales and make lots and lots of money for this upcoming holiday season!
As always, if you have any questions feel free to put them in the comments below, or just hit me up on Poshmark!